(Curiosita White Paper Excerpt)


“Curiosita, an insatiable curious approach to life and an unrelenting quest for continuous learning. The desire to know, to learn, and to grow is the powerhouse of knowledge, wisdom, and discovery.”

~ Gelb, 1998


Sadly, by the age of seven, children are using only 10% of their creative ability. Even more discouraging is that by the age of 40, adults are only 3% as creative as they were at age seven. This loss of creativity and curiosity is so common in adults that we think this is a natural developmental process. The question we should be asking is, “What can we do to prevent this loss?” Or better yet, “How can we safeguard and nurture the development of children’s natural curiosity and creativity?” 

Kyung Hee Kim at the College of William & Mary discovered this after analyzing almost 300,000 Torrance scores of children and adults. Kim found creativity scores had been steadily rising, just like IQ scores, until 1990. Since then, creativity scores have consistently inched downward. ‘It’s very clear, and the decrease is very significant,’ Kim says. It is the scores of younger children in America – from kindergarten through sixth grade – for whom the decline is “most serious.”

Future Possibilities

The world is constantly changing, and with those ever-present changes come new problems and situations requiring new ways of thinking and accompanying new ways of teaching and learning. It is no longer a societal need to have learners with large mental storehouses of facts and figures. With the exponential multiplication of data and facts in our world today, many businesses and global leaders recognize the greater need for highly creative and intellectual risk-taking human beings.  

As our schools continue to reflect societal needs, we are beginning to see trends in developing creative learning environments and programs that address a more futuristic set of 21st century skills. For some this is best explained by replacing the 3 Rs of traditional education: Readin’, ‘Riting and ‘Rithmetic with the new 4 Cs: Creative Thinking, Critical Thinking, Communication, and Collaboration.

Curiosita Teaching Creativity Formula 

Creativity = Creative Thinking + Critical Thinking + Creative Productivity


  • We can teach creative and critical thinking using innovative tools and strategies.
  • We can plan for product development in all content areas to support the growth of creative skills and mindsets. 

Join the Creativity Crusade

Today, with more information and resources available, everyone can become part of this revolution. Together, we can change teaching and learning so all children can live and learn creatively. Creativity, once infused, will forever change teaching styles with lessons based upon collaborative experiences between students and teachers. It will also result in a powerful paradigm shift, focusing on what students think, what they say, how they do it, and most importantly, what they produce.

We are dedicated to providing the support and resources needed so that creativity can thrive in all “home-rooms” and in all classrooms. And to that end, we are on a Creativity Crusade for every child, every student . . . EVERY DAY!

Click below to view the complete Curiosita White Paper. It's a great conversation starter for parents, administrators, and teachers who are seriously interested in helping children and students live and learn creatively. It also contains a full set of references that can be furthered explored. 



Live creatively and prosper,

Rick & Patti Shade